Kinetic Typography
Exploring motion typography through vector and procedural animation.
Creative
process:
This project began with a learning phase on Cavalry, where I explored its tools and animation capabilities. The goal was then to create several motion typography pieces while maintaining a consistent art direction, but varying the dynamics and effects.
I drew inspiration from the aesthetics of video games and Japanese imagery to craft a cohesive and immersive visual universe. Each animation retains this identity while exploring different rhythms, movements, and typographic interactions, giving each motion its own unique personality.